Impact

Use sight, sound & motion to persuade voters

The Latest Products

Get an overview of our latest product updates.

Instagram Updates

Advertisers can now upload up to 60 seconds of video content on Instagram video ads, giving advertisers greater creative flexibility to tell their business' story.

Lead Ads

Lead ads allow you to direct people from ads to a form in Facebook pre-populated with their contact information, such as an email address. Lead ads are now available on desktop as well as mobile, making it easy for businesses to connect with people on any device.

Canvas

Built to bring content to life in a fast-loading and seamless experience, Canvas is an immersive experience that allows businesses to tell their stories and showcase their products. Canvas is now open to all advertisers who have access to Power Editor.

Autoplay Video

Autoplay video creates a more engaging experience for customers, and in general performs better for advertisers. It's critical to make sure your creative is well suited for mobile or a feed environment. Our general rule of thumb is that you should have content that captures the audience's attention within the first 3 seconds of play, and your message should be able to be understood with the sound off.

Creative Best Practices

If you know how to create great personal content on Facebook, you can use those same skills for your campaign and organization. It’s as simple as that. Almost.


Let us help you create ads that feel at home in Facebook News Feed and deliver measurable results.

Learn how to get advertising and production tips on:

  • Creating effective ads
  • Writing your ad copy
  • Choosing your ad images
  • Creating successful video ads
  • Adapting campaign creative assets
Learn More

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