Make the most of your
You already have more images, copy and other content for advertising than you realise! Re-purpose existing TV, print and social media assets for use in your Facebook and Instagram advertising. Check the usage rights for existing assets to confirm that you are legally allowed to re-use the creative.
The images you’re already using in organic Facebook and Instagram posts can be re-purposed for advertising.
That original Instagram post can also serve as the imagery and content for Facebook and Instagram advertising.